Truth in Advertising is keeping up with the Kardashian/Jenner family's endorsements and disclosure failures on Instagram, reporting alleged instances of potential deception to the Federal Trade Commission at the end of August. The Kardashians/Jenners have willingly modified a number of posts since, suggesting that the real problem lies with the companies that sponsor their communications, according to the nonprofit.
Truth in Advertising recently identified more than 100 Instagram posts from members of the Kardashian/Jenner family that it says failed to identify as paid endorsements, laying most of the blame on the companies and brands the women represent.
In a report issued in late August, "Exposure Without Disclosure: Cashing In With The Kardashians," the Connecticut-based advertising...