RB Implores Australian Consumers To Stop Panic Buying Its Brands

Reckitt Benckiser has seen an unprecedented increase in demand for its OTCs since the COVID-19 outbreak and is urging Australian consumers to stop panic buying so its partners can restock stores.

NurofenExpress
• Source: Shutterstock

Reckitt Benckiser Group PLC is struggling to meet “unprecedented” demand for its health and hygiene products in Australia as panic buying triggered by the COVID-19 outbreak shows no sign of abating.

In an remarkable move, RB is calling on Australian consumers to immediately cease buying in large quantities its Nurofen analgesic,...

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