Armed with $20m in Series A funding, Present Life aims to disrupt the wellness and beauty market with “clean, benefit-led brands with no compromise on performance or the planet.” Its current portfolio comprises the CBD-powered Healist and LOUM brands, as well as recently acquired One Ocean Beauty.
Present Life, a new wellbeing and beauty holding company headed by former Coty, Inc. CEO Camillo Pane, aims to cultivate a portfolio of advanced plant-based brands with positionings from mass retail to luxury.
For the time being, its focus is beamed on hemp-derived cannabidiol (CBD).