Roche's multiple sclerosis drug Ocrevus (ocrelizumab) appears to have set a new bar for commercial drug launch success among recent launches (excluding drugs for hepatitis C). Ocrevus generated $935m (CHF869m) in sales in 2017 in just nine months after launching in the US in April, nearly reaching blockbuster status in under a year on the market.
Drugs that reach $1bn in sales that fast don't come around every year. Ocrevus has outpaced other notable launches in...






