Verrica Ready To Target Pediatric Dermatologists With First Molluscum Therapy

 
• By Joseph Haas
  
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Anticipating a July approval of its cantharidin formulation, Verrica says it is poised to implement a buy-and-bill model for a clinician-administered product with an addressable market of 6 million.

Doctor to treat the patient's arm
Verrica's topical solution of cantharidin could be the first US-approved therapy for molluscum

Verrica Pharmaceuticals Inc. is in an anticipatory mode, awaiting a 13 July action date for VP-102, its formulation of cantharidin that is in position to become the first approved therapy in the US for molluscum contagiosum. CEO Ted White said the company plans to focus its marketing efforts on pediatric dermatologists, who because they mainly are based at medical institutions cannot use the compounded cantharidin typically given to molluscum patients.

During the Winter Clinical Dermatology Conference in Hawaii from 18-22 January, Verrica presented a pooled analysis of a combined 528...

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