Ropars: We realized a lot of people have a little knowledge around metabolism, but understanding of glucose variability is still very nascent. One of the questions we get is, ‘Why am I spiking here?’ Or, ‘Is that a normal level of glucose for me?’ In the first app, we put a lot of faith in coaching, a lot of content and tips on how to change your lifestyle, which is still very important. But people want to understand why their glucose is spiking and what it means for them. We added a lot more insight and information to understand your personal metabolism on top of tips and recommendations to change your behavior accordingly.

Ben Fohner: It was a real privilege to be able to learn from users and get the early users’ feedback and really have a lot of in-depth conversations with people over the course of several months. They want to see how things trend over time, they want to be able to break down their different Lingo Counts, the algorithm that identifies glucose spikes and assigns them to Lingo Count daily targets. That's really where we've invested a lot, being able to give people that more in-depth knowledge and context that they were looking for, both in being able to understand your spikes in your glucose levels in a lot more detail, but also having a lot richer resources in terms of content that are available for people.We have a Discover tab, which is a library of incredible research and knowledge that exists around metabolic health.

What we’re doing is surfacing that content in the right way, at the right time for people so it's personally relevant to them. You can imagine having a library of all these resources, but the magic is being able to recommend the right book at the right time. Another big change that we've made in the product is introducing this idea of challenges, which lets people pick a new healthy habit that they want to build and work on over the course of a week and see how they do against it, but also see the impact of that habit and how their glucose becomes more stable over time. We learned through those user interviews that people are looking for actions they can take: ‘I can see my glucose, I can understand it, but what can I do about it? How do I make that more stable?’ These challenges are a way for people to start making progress in that direction to be more stable.

Abbott Lingo Leaders On Consumer Biowearable Outlook: ‘A Lot Of Appetite For Glucose As A Biomarker For Your Health’

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