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FTC's Substantiation Expectations In Consumer Health Claim Guidance Aren’t ‘Out Of Nowhere'
Advertising Claims Determine Substantiation, FTC Attorney Advises Consumer Health Sector
Sep 21 2023
•
By
Malcolm Spicer
FTC's 2022 update to its consumer health claims guidance was based on more than two decades of legal precedents since its 1998 original. • Source: FTC
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